Friday 8 May 2015

Inquiry To Be Held Into Election Poll Accuracy

An independent inquiry is to be carried out into the accuracy of election polls after underestimates of the Conservatives' lead over Labour.

Predictions of a neck and neck race, a near-balanced parliament, and a potential constitutional crisis following the General Election put forward by all major pollsters during the campaign were proved drastically wrong.
In the end, David Cameron's party secured an overall majority, something even the exit poll of 22,000 voters at 141 polling stations did not detect.
The British Polling Council (BPC), which acts as the association for opinion pollsters, will look into the causes of the "apparent bias" and make recommendations for future polls.
Chancellor George Osborne said the pollsters would have "a big post-mortem" while Michelle Harrison, a pollster at TNS, said it had been a "mixed night for the polling community".
Ms Harrison told Sky News: "The distribution of the seats may not be our greatest moment but in other areas I think we have done quite a good job.
"In general it's a mixed night for polling community.
"If we look at the really big trends of the night - the fact the Scottish nationalists have eaten Labour alive in Scotland, we saw it coming. I don't think even in our wildest dreams we expected it to be quite so momentous."


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